ESP Medical Communications is delighted to announce publication of ‘Where are we now? Continuous Dopaminergic Stimulation for Parkinson’s Disease’ a new digital book delivering medical education describing the current state-of-the-art and best practice in the management of Parkinson’s disease (PD) with Continuous Dopaminergic Stimulation (CDS). Edited by Professors Per Odin, K Ray Chaudhuri, Sten-Magnus Aquilonius, aided by Ulrika Mundt-Petersen, the book is the first initiative of the CDS Academy. Created in collaboration with Centres of Excellence at Lund University, King’s College London, and the Swedish Parkinson’s Association, the CDS Academy aims to empower medical education in PD. Contributions from over 30 PD specialists, cover all aspects of the care of patients, from diagnosis to therapeutic options; motor symptom and non-motor symptom management as well as complimentary approaches to improve patient care. Building on the 2012 ESP book ‘Parkinson’s disease – Role of Continuous Dopamine Stimulation’ – this new book gives expert insight into today’s reality of treating Parkinson’s disease with CDS.

To learn more and register, click-here: https://www.cds.academy/  

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Practical guidance on the optimum use of wearable devices is limited. ESP were pleased to have the opportunity to support a panel of movement disorder specialists in developing consensus guidance. The consensus developed shared how wearable devices might be incorporated into clinical practice for the management of Parkinson’s disease. Read full article
Odin et al. njp Parkinson’s Disease (2018) 4:14)

International Women’s Day (IWD) is a global day celebrating the social, economic, cultural and political achievements of women. For the team at ESP, it also marks a call to action to accelerate gender equity.

It’s a time to reflect on progress made, to call for change and to celebrate acts of courage and determination by ordinary women, who have played an extraordinary role in the history of their countries and communities. The improvement in access for women to opportunities such as education, sport, politics, and career have come a long way. In the past year, we have celebrated women in football; the bravery of Afghan women fleeing the Taliban to pursue an Olympic dream; the spike of women holding ministerial portfolios globally; the increase of female leaders in Pharma. We celebrate these achievements and now look forward to what else can be done.

ESP believes there is no better time than the holiday season to thank everyone who has helped over the last 16 years with our mission to empower science into action that improves patient care. None of ESP’s success would have been possible without the committed clients, clinical experts, patients, and carers who have collaborated with us. All of whom have helped our scientifically-savvy, creative and conscientious team shape and achieve that vision through medical communication activities in more than 30 countries and therapy areas.

So, before the holidays, we would like to take a moment and wish all of you a Happy Holiday Season and a New Year of health, and happiness.

Albert Einstein noted “The world as we have created it is a process of our thinking. It cannot be changed without changing our thinking.”
This belief that ‘success starts with change’ led to the founding in 2007 of Empowering Strategic Performance (ESP), with the goal of enhancing sales team’s performance through maximising communication during the interaction between Representatives and their healthcare professional customers. ESP’s full-service medical communication division followed in 2008 in response to clients’ need to expand our approach to other channels of customer interaction.
Over an amazing 15 years, ESP have become experts in Neuroscience, Oncology and Endocrinology and have had the privilege to collaborate with outstanding clients on innovative and exciting communication initiatives in over 30 therapeutic areas, and countries spanning 4 continents. From, impactful strategy, to creative content, innovative digital and emotive design – ESP have done it all.

In addition to a series of salesforce effectiveness and benchmarking events, an inaugural publication plan, expert mapping, digital journal, eLearning, campaign materials, an expert engagement programme, an advisory board, and symposia were all delivered in ESP’s first year. As a team ESP continues to grow, and adapt, with digital communication, health outcomes and real-world evidence now being an integral part of the innovative medical communications we deliver.

None of ESP’s success would be possible without our ESP team – a group of scientifically-savvy, creative and conscientious individuals with the common goal of improving patient care. To all those, past and present, who have helped ESP over the last 15 years – thank you.
Catherine Murphy and Steve Waye – Co-founders, Empowering Strategic Performance.